One cannot deny the success of Amazon. Started off as a book seller, it has expanded its product range to almost everything. It has become one of the biggest companies in the internet world.
Pros
As a buyer, we like Amazon for its wide range of products, plus most of the sales are money back guaranteed. As a seller:
1. Amazon is big and well known, meaning you will have a huge and loyal customer base. This gives you a chance for more sales, aka more profits.
2. Compared to eBay, Amazon's listing is much easier and faster. You can also upload your inventory with Excel spreadsheets. Bonus.
3. You do not have to re-list items that you have already listed before.
4. For eBay, you have to take high resolution pictures from a few angles, jazz them up and upload them onto every item. Amazon? You only need to write a brief description of your product.
Cons
Everything comes with both advantages and disadvantages:
1. Expensive! Amazon's fees are very high. They charge a higher commission fee (but no listing fee).
2. The feedback system is only for buyers to comment. As a seller you are not allowed to say a word back...
3. You need your delivery confirmation number until you are paid.
4. Although the catalogue of Amazon is extensive, there is some niche products which do not exist hence you have to waste time creating your own page.
5. It generally takes longer for an item to sell on Amazon. There are many buyers on eBay who are constantly searching for the eBay databases for stuff they want.
6. No bidding system on Amazon.
I would say both Amazon and eBay are offering exceptional selling services and each has their own pros and cons. You should conduct extensive research before you commence selling. In my opinion, Amazon is more suitable for bigger and higher value products due to their fee policies. At the end of the day, why not spread your risk and expand your target market by selling multichannel? 3PL will be more than happy to advice on this matter.
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